Privacy policy

Version · Last updated:

The short version. We collect what we need to run your account, deliver your license and render your videos. We do not sell your data, we do not run advertising or analytics trackers, and your uploaded files are deleted automatically shortly after processing. You can ask for access, correction or deletion at any time.

1. Who is responsible

Controller
Address
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KvK number
Privacy contact

We are the controller within the meaning of the General Data Protection Regulation (GDPR) for the personal data described here. We have not appointed a data protection officer, because we are not required to. Privacy questions go to the address above.

2. Scope

This policy covers the ProdReel website, the web applications (Reel Studio, MIDI Studio, Beat Breakdown), your account and dashboard, the checkout, and our email communication. It applies to visitors, account holders and customers.

3. What we process and why

CategoryDataPurposeLegal basis (GDPR art. 6)Kept
Account Name, email address, password (stored only as a hash by our authentication provider), sign-up date, plan Create and run your account, sign you in, send service messages such as a password reset Contract (1b) Until you delete your account
License License key, plan (Free or Pro), activation date and the account it is bound to Unlock Pro, prevent sharing and misuse of keys Contract (1b), legitimate interest (1f) Until you delete your account; the key record stays as long as needed to prevent re-use
Order and payment Email address, amount, payment reference, date, record of your withdrawal confirmation. Card and bank details are handled by Stripe and never reach us. Deliver the license key, invoicing, tax administration, handle disputes Contract (1b), legal obligation (1c) 7 years for tax records (Dutch tax retention rules)
Usage Number and date of exports, template, duration, your user ID Show your history, apply daily limits, keep the service fair for everyone Contract (1b), legitimate interest (1f) Until you delete your account
Technical IP address, request time, browser type, error messages Security, abuse prevention, rate limiting, fixing faults Legitimate interest (1f) Short-lived server logs that are rotated; no longer than needed for these purposes
Communication Your emails to us and our replies Answer questions, handle complaints and requests, keep a record of what was agreed Legitimate interest (1f), contract (1b) As long as needed to handle the request, then deleted unless needed as evidence

The legitimate interests are: keeping the service secure and available, preventing fraud and misuse, and keeping reliable records. We weigh these against your interests and rights. You can object, see section 12.

Providing data that the account and checkout ask for is necessary to use the service. Without it we cannot create your account or deliver your license.

4. Your uploaded files

When you create a reel, visualizer or breakdown, you upload video, audio, MIDI or project files and settings. We process them only to create your output.

Your files can contain personal data of others, such as a voice or a face. You are responsible for having a legal basis for that, see our terms.

5. What we do not do

6. Who receives data

We use a small number of service providers that process personal data on our instructions (processors), with agreements that meet GDPR article 28:

ProviderRoleData
SupabaseDatabase and authenticationAccount, license, order and usage data. Region:
Hosting provider: Servers for the website, render engine and emailUploaded files in transit and during processing, technical logs, emails
StripePayment processing (independent controller for its own legal duties, such as fraud and anti-money-laundering)Payment details, email address, amount

We also disclose data where the law requires it, for example to tax authorities or on a valid order from a competent authority, and to protect our rights in a legal dispute. If our business is transferred, data may go to the successor under the same promises as in this policy.

7. Transfers outside the EEA

Some providers, such as Stripe, can process data outside the European Economic Area, including in the United States. Where that happens we rely on an adequacy decision (for example the EU–US Data Privacy Framework for certified companies) or the European Commission's standard contractual clauses, together with additional measures where needed. You can ask us for a copy of the safeguards.

8. How long we keep data

DataRetention
Uploaded filesDeleted automatically, about 30 minutes after last use
Finished output on the serverDeleted automatically, about 15 minutes after completion
Account, license and usage dataUntil you delete your account; after deletion removed or anonymized, except what the next row requires
Order and payment records7 years, because of Dutch tax law
Technical logsShort-lived and rotated
Emails with usAs long as needed to handle the matter and to document it

We delete or anonymize account data within a reasonable time after a deletion request. Data can remain in encrypted backups for a limited period until they are overwritten.

9. Cookies and local storage

We use browser storage only where it is strictly necessary for the service, which does not require consent under the ePrivacy rules (in the Netherlands: article 11.7a of the Telecommunicatiewet):

ItemPurposeDuration
Sign-in session (local storage, set by Supabase)Keep you signed in on this deviceUntil you sign out or the session expires
Interface and account cache (local storage)Remember your name, plan and license key for display, your recent reels list, and choices such as the quick tour having been seen or the studio you last usedUntil you sign out or clear your browser data
Payment elements (Stripe)Fraud prevention and secure payment on the checkout page onlyAs set by Stripe

We do not use advertising cookies or analytics tools. If we add them later, we ask your consent first.

10. Third-party requests from your browser

To display our pages your browser loads fonts and code libraries from servers of third parties: Google Fonts, jsDelivr, cdnjs (Cloudflare) and the Tailwind CDN. Those parties receive your IP address and browser details with that request, as with any web request. On the checkout page your browser also loads Stripe's script. We do not control what those providers do with such technical data; see their own privacy notices.

11. Security

We take appropriate technical and organizational measures, including:

No system is completely secure. Choose a strong, unique password.

12. Your rights

Under the GDPR you have the right to:

How. Email , preferably from the address on your account. We may ask for information to confirm who you are. We answer within one month; if a request is complex or we get many, we may extend that by two months and tell you why. Exercising your rights is free, unless requests are manifestly unfounded or excessive.

Deleting your account. Ask us by email. We delete your account, license binding and usage history, except records we must keep by law (order records, see section 8). Deleting your account does not by itself refund a purchase.

Complaints. If you think we handle your data unlawfully, contact us first. You can also complain to the Dutch Data Protection Authority, Autoriteit Persoonsgegevens, or to the authority of your own EU country, and you can bring a claim before a court.

13. Children

ProdReel is not meant for people under 16, and we do not knowingly collect their data. If you think a child has created an account, email us and we delete it.

14. Data breaches

If a personal data breach is likely to put your rights and freedoms at risk, we notify the Dutch Data Protection Authority within 72 hours as the law requires. If the risk to you is high, we also tell you directly, without undue delay, with what happened, what data is affected and what you can do.

15. Changes

We may update this policy, for example when we add a feature or provider. The date at the top shows the latest version. For material changes we tell account holders by email or in the service before they take effect. Earlier versions are available on request.

16. Contact and complaints

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See also our terms of service and the contact page.